Xiaomi hires Tesla’s former head of sales in China to lead its auto retail push

Published: Apr 1nd 2026 2:34am on Electrek

Xiaomi has recruited Kong Yanshuang, formerly Tesla’s General Manager for the China region, to take charge of its growing automotive sales operations. The hire signals a significant professionalization of Xiaomi’s EV retail strategy as the company targets 550,000 deliveries in 2026.

Kong joined Xiaomi in early March and is currently in a work handover phase, replacing Li Xiaorui, the former director of Xiaomi’s automotive division, according to a report from Jiemian News.

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